Locals Only Project
Locals Only Project is an apparel and lifestyle brand that focuses on experiences, “getting lost” for an afternoon, breathing in fresh air, getting back to your roots and, of course, the mission of shopping local. The owner, an avid outdoorsman and wood maker, promotes supporting mom & pop stores over a big box “CEO's third beach house.” With his partnership, I helped create the brand from the ground up; designing logos, graphics, apparel, social media content, and event promotions.
Pod Spotter
With over 2 million podcasts in circulation today, it’s seemingly impossible to cherry pick ones you’d be interested in listening to. Pod Spotter is a podcast that does the legwork for you. They scour the web for interesting podcasts and interview hosts of said podcasts; allowing listeners to get a taste of what their pod is all about. Partnering with the owners, I designed the company’s logo, color palette, supporting graphics, social media content, digital ads, and email blasts.
Zimmer Partners
Zimmer Partners LP is a New York-based, energy focused hedge fund. Operating four private funds, their portfolio is estimated at approximately $9 billion in total assets under management. Surprisingly, they were thriving from 1997-2016 without a logo or any branding at all. I was hired to create a strong logo and identity that would represent their established reputation and high standings in the industry.
Butterfield 8
Butterfield 8, formerly located in mid-town Manhattan, was an American Gastropub that thrived on corporate lunches, after-work happy hours, private parties, foot-traffic tourists and Denver Broncos fans. I worked with BU8 since 2015 to design, update and refresh menus and promotional materials on an on-going basis.